Tripolis Solutions Newsletter

Tripolis Solutions Newsletter
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Tripolis Dialogue 3.22 release

Dear Subscriber,

Summer is just around the corner, and that means it’s time to start implementing Release 3.22 of Tripolis Dialogue.

We are proud to announce Tripolis Dialogue version 3.22. The main features of this release are improvements to the Tripolis analytics integration (ROI) and new ways to use content properties. In this release we also have rebuilt the campaign engine to work in an external app, rather than using a browser applet. This ensures that campaigns will continue to work even when browsers discontinue Java plugin support. Users can now also create and edit campaigns using Mac OS.

Kind regards,

Bas Kuntz

Campaign of the month - Thermen Bussloo

Via its reservation system, Thermen Bussloo collects personal data from its guests, such as gender,frequency of visit, and age. It enriches this profile with data about the treatments and purchases enjoyed by its guests at the resort. By linking this database with its e-mail marketing software, Thermen Bussloo can send personal and targeted e-mails.

Column of the Month - Geralda Wickel

Personalization of your emails helps you as an email marketer to achieve your desired conversion – for example, the request of a quotation or a visit to your website. What does personalization mean and how do you do that?

Feature of the month - Engagement data

We often stress the importance of publishing to engaged audiences. By popular demand we have now added functionality that makes it easy to create smartgroups that contain only engaged contacts in two steps.

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